If you are starting a media or service company, begin with three tools: wispr flow, chatgpt, and ClaudeClaudetool · opens in a new tab. Notion can become the fourth if you need a shared home for the output.
Use wispr to capture meetings—with consent—and to speak drafts faster than you type. Use chatgpt when emotion, structure, and audience understanding matter. Use ClaudeClaudetool · opens in a new tab when logic, systems, and long documents need a colder review.
I sometimes describe chatgpt as the girl and ClaudeClaudetool · opens in a new tab as the boy. That metaphor reflects how the products feel to me, not how women and men actually think. The useful distinction is emotional drafting versus analytical review.
Connect them to the same notes. You do not want two intelligent people inside your company reading different books.
Do not spend a month designing the perfect AI stack. Record one meeting, extract the actions, build one presentation, review it, and improve the workflow after it does real work.